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December 25, 2009

Taken From A Motorcycle History Book In The Year 2095

Many of the “facts” in this story are based on Legend and Myth as much of the history of the Motorcycle and it’s Culture was lost in the Great Rebellion of 2057.

Taken from a history book in the year 2095… Motorcycles And The Culture They Inspire 1868-2017

Motorcycles started out as steam engines strapped on to bicycles in 1868. Soon after the gas engine took its place and by the 1900’s there were Motorcycle shops and Dealers all over the World. For awhile, Motorcycle’s were simply used as transportation. In 1907, when Henry Fords, Ford Motor Company, released the Model-T at a price many could afford, the Motorcycle soon went from a necessity to a luxury item.

In the 1940’s, the Motorcycle Culture really took off. An organization called the American Motorcyclist Association (AMA) held races and events all over the United States of America. In 1947 the AMA held an event in Hollister California. This event was attended by many of the AMA Racing Teams and Motorcycle Clubs. This event marks the beginning of the separation of Motorcyclists which eventually led to the end of Motorcycling in the year 2017. Newspapers, being what they where in 1947, got a hold of some pictures of Motorcyclists having fun at the event. The press decided to embellish the facts and transformed the story into a torrid tale of Bikers taking over a small town! More negative news stories soon followed. Soon after Hollywood began releasing movies that portrayed Motorcyclists as lawless and evil.

The American Motorcyclist Association, trying to end the bad press, responded by basically saying that the Newspapers had lied and that it was only 1% of the Motorcyclists that caused problems. This resulted in the first ripple in the Unity of the Motorcycle World and the Medias’ hatred of Bikers. Around the same time, the AMA began adding new requirements for motorcycles to be able to race in AMA sanctioned Races. Those whose motorcycles didn’t meet the new AMA requirements started their own Race Leagues. Because the new Race Leagues/Clubs were not AMA sanctioned, they soon became known as Outlaw Race Leagues/Clubs. Although many Bikers raced in both the AMA and Outlaw Leagues, another great separation had begun.

By the late 1960’s, the separation of the Motorcycle Community was becoming more evident. There were now three basic Motorcycle groups. The American Motorcycle Association, Outlaw/ 1%er Clubs(All 1%ers were Outlaws, but not all Outlaws were considered 1%ers) and Independent Riders. Over the years, the AMA continued to grow. In addition to racing, they began to champion Motorcycle Rights and Safety. As time went on, others formed independent groups whose goals were similar to that of the AMA. The inability or outright refusal of these groups to work together with each other, resulted in further separation of the Motorcycle Community and Culture.

In the 1970’s, rifts began to grow between some of the Outlaw/1% Clubs. By the 1990’s, the media had inflated these conflicts into stories that rivaled the tall tales of the old west. These tall tales where ment to invoked fear of the Outlaw/1% Clubs in the public. Everyone was lied to,. They were told to stay away from and fear all Outlaw/1% Clubs. The media began referring to Motorcycle Clubs as Motorcycle Gangs, a term meant to further instill fear into the heart of the Public. Stories and rumors began surfacing, claiming these “Gangs” were ruthless and would kill or maim people for little or no reason at all. By the early 21st Century, every minor conflict between Outlaw/1% Clubs was made into a book, made for TV movie, or docudrama. Titles like “Motorcycle Gang Wars In Your Back Yard” were common. Although real wars, conflicts, and suffering were occurring worldwide, the Corporate owned media chose to report fiction over fact.

In 2009, a conflict between two rival Clubs was captured on Video at a “Biker Build Off” event. The coverage by the media and negative publicity that followed was so overwhelming that in 2010, the United States Government passed a law banning all Outlaw/1% Clubs. In response, the Outlaw/1% Clubs put aside their differences and formed “Bikers United”. The Bikers fought back stating the law was unconstitutional and un-American. Even as late as 2010, Many Americans still clung to the misguided belief that they had rights and lived in a free Nation. The Bikers fought hard and came very close to winning, but without the support of the Motorcycle Rights Groups,The many other Clubs, and the Independent Riders, all of whom had been brainwashed into believing the Outlaw Clubs were criminal organizations, they were defeated.

Many of the Outlaw/1% Clubs tried to stay together. The Clubs went underground, but after many raids and constant Government harassment, they all but disappeared. In 2013, in an effort to ensure that the Outlaw/1% Clubs never returned, the Government decided to outlaw all Motorcycle Clubs and organizations. The AMA, the many Clubs and Motorcycle Rights Organizations United in an effort to battle the Governments oppression. They tried to use many of the same tactics and strategies that the Outlaw/1% Clubs used. Unfortunately, the Government was much smarter and stronger this time around. They had learned many lessons in their fierce battles with the Outlaw/1% Clubs, and they used what they had learned against the united Clubs and Organizations. With no Outlaw/1% Clubs left to assist them and without the support of the Independent Riders, the United Clubs and Organizations were defeated.

In 2015, the Government passed a law that made it illegal to even look like an Outlaw on a Motorcycle. The Independent Riders banned together to try and fight the law, but by this time their numbers were few and there wasn’t anyone left to show them how to fight for their rights. After a brief protest, they too were soundly defeated. In 2017, What was now a “Global Government”, in its infinite wisdom, decided that Motorcycles posed a danger to the public. They passed a law banning the manufacturing of Motorcycle’s and their use! They ordered that all existing Motorcyclesbe destroyed. This brought to an end, the History of Motorcycles. It would take until the year 2093 before anything even close to resembling a Motorcycle reappeared.

As a Historian looking back at the History of Motorcycles and the Culture it created, it amazes me how powerful the Motorcycle Culture could have been had they not let every little thing separate them. Instead of embracing something they all had in common and working together to protect it, they instead let their differences, the media, and the government divide them. By the time the Bikers realized how much they were connected and needed each other, it was too late. Their numbers were certainly sufficient to achieve victory, but their failure to come together as Brothers and Sisters and work for the common good ultimately caused their demise. Had they been victorious, it may have been enough to stop all of the oppression and tyranny that soon followed. History is full of stories just like this one, over and over again. The ones who love and honor Freedom the most are taken down first and the rest soon fall like dominoes. Until the Great Rebellion of 2057, we as a Global Society did not realize how important it was to put aside our differences. It may have taken awhile, but we finally figured it out…Just in time!

Your Bro L. J. James AmericanBikerX.com

LJ does a online Bike Show every Wednesday . The show can be heard live or Replay . LJ works to show the facts between real Motorcycle Clubs and Series like sons of anarchy

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July 2, 2009

Managing Non-Profits

by James G. Pynn

Given the state of the economy in recent months, it is easy to vilify our current economic model as unconcerned with the average citizen. It is easy to forget the contributions of numerous non-profit organizations to easing the financial crisis. There is now a new idea in business today: giving back. Indeed, it is not an idea that has ever seemed to catch on, but indeed, trying times call for helping measures.

Filling in the gaps are non-profit businesses and organizations. Indeed, they have gained considerable ground in the public consciousness as of late. It could be argued this is due to the fact more people need help and indeed, non-profit organizations are there to do just that. To be sure, people enjoy having their money re-invested in social and family services. Whether that re-investment is jobs, infrastructure, or more food, people want to know what they give goes a long way.

The failure to plan accordingly is not a lack of scope, but a lack of focus. The struggle of every non-profit organization, then, seems to be management. As a typical non-profit is not necessarily interested in profit for the sake of merely making one, there tends to be a propensity for non-profits to fold well before their potential has been realized.

Failure to plan is planning to fail. A plan is not only essential it is imperative. The failure of a non-profit seldom has to do with the dedication or passion of its employees or its beneficiaries. The failure lies in a lack of foresight. It is well enough to begin a non-profit dedicated to feeding homeless people, but the question is: “How?” Like a for-profit business, a non-profit must develop and articulate its goals.

For-profit businesses are only in existence to distribute their earnings amongst their shareholders, a non-profit organization, on the other hand, tends to be preoccupied with distributing its earnings to the people or causes it is dedicated to helping. The development of a business model is ironically necessary for the successful non-profit. Without the proper guidance and attention to detail, a non-profit is not long in the tooth.

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June 20, 2009

Growing Your eBay Donor Base

by Renee Swess

The vast majority of people who buy things on eBay are customers. But as any successful eBay seller knows, they aren’t just buyers. You must remember that the customer is king, the key to maintaining a good feedback rating, and the key to ongoing business that can keep an eBay fundraising effort worthwhile. Cultivating ongoing relationships with satisfied customers is the key to a sustainable business.

To those who sell on eBay to benefit charity causes, customers are even more special: they are donors as well as buyers. They’re people who keep you going and make your activities possible. As anyone who has participated in one of eBay’s community forums can tell you, the internet is a wonderful place to develop close relationships with individuals who share a common goal or interest, in other words, develop relationships with an entire online community.

On eBay and the internet, caring for and nurturing donors is as important as it is in the offline world. eBay gives you several options to maintain good relations with other members. The most important is eBay’s well-known feedback system, which rewards trustworthiness and punishes dishonesty.

You can also volunteer information that helps your donors providing them with the URLs of web sites they might like to visit, on eBay or elsewhere, or answering questions on the message boards. At the very least, you’ll gain the respect of your donors by responding quickly to e-mail inquiries, and making payment and shipping easy. It’s all about helping people to do the right thing.

Customer Support

If you’re affiliated with a charity, you already know about growing your donor base. It boils down to being nice to your donors: inviting them, feeding them, rewarding them, and giving them special access and possibly other perks.

On the web (and by extension, on eBay), cultivating donors is the same as providing a high-Ievel of customer service. But customer service on the Web is different than in other venues.

Nonprofits, like other organizations that sell on eBay or online, need to take into account the special way online consumers behave. In the traditional offline world, customer service is a matter of answering questions and solving problems with orders. Customer service representatives make themselves available to field questions and problems as they arise.

Customer service on the internet isn’t a matter of publishing a phone number or e-mail address and waiting for consumers to send you questions. Such basics are important, but it’s more a matter of making information easily available to buyers. The customer is in charge on the internet, not the seller. Customers choose to view your items for sale or visit your web site; they choose to make a bid or a donation, or go elsewhere with their money.

Many eBay sellers who receive questions from prospective bidders answer those questions quickly. But they go a step further, too. They also publish the questions and answers as additions to their sales descriptions. This reduces the number of similar questions you receive, which saves you some work; it also raises the level of customer support you provide, which makes prospective buyers more likely to purchase from you.

When you receive a question from a prospective buyer through eBay’s message system, you have the option of simply responding to the buyer privately, or adding the question and your response to the body of your sales description.

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February 5, 2009

Charity ratings are unpredictable – how to increase rating

by David Anttony

Charity ratings are a fickle thing with highly rated charities holding the number 1 position today being overtaken by new charities coming from nowhere. Charity Water is a recent and amazing example of this. Originality and the power of the Internet, are driving the ratings of brand new charities through the roof. A charity may not know today with a non-existent rating, but tomorrow it can be rated as number one by the New York Times as being the most amazing charity ever, and wham their rating goes from zero right to the top overnight.

As the public can be easily influenced by the charity ratings that the agents of mass media give, it is very easy for a completely new charity to grow very fast and be able to attract a wave of charitable donations to their side. For the same reason, when they become less popular with the media, their charity ratings also go down.

Directory listings of charity rating

With steadily rising distrust and morality guardians of charity being ever suspicious of charity problems like transgression, having pretty large amounts of money spent on the running of charities or mishandling of funds, listings of charity ratings are booming. It is real quaint that humanitarian institutions that are meant for giving others are under the watchful eye of charity watchdogs. The whole idea of benevolence is getting a bit problematical!

Givespot.com, Guidestar.org etc. are institutions that give a detailed list of charity ratings. The list of Givespot.com is known as GiveSpot 100 list, which gives a list of charities that are rated as the top 100. Then there are other institutions like charitynavigator.org which has a charity check systems and also gives a list of the Top Ten charities so that searching for a charity becomes easy. The biggest US charity directory is Guidestar.org and it offers a wide range of charity information some of which is available for free while some of the data require payment. In USA Better Business Bureau is also a charity directory that provides a list of non-profit institutions as well as commercial enterprises.

The fact is that there are enough guides that provide information about 100 top ranking charities but these ratings does not, in reality, convey the correct picture. The ratings of a charity has actually nothing much to do with what actually makes it superior to the rest. There are unique features that place a charity or non-charity institution above the rest.

Charity Ratings and belief in the public

A 2005 YouGov poll published that the majority of the British population – 56% – had only a ‘fair amount’ of trust in the global charities like Save the Children and Oxfam . Only 15% of the charities surveyed had ‘a great deal’ of trust – even in the ones that do well in charity ratings.

Charity Warning Bells are more common

People do not have faith in charities any more. They cannot be blamed for this state of affairs. Eagle eyed critics of charities complain about mismanagement in the field with high salaries for the staff and about 60% donations being spent on overheads for running the venture, leaving little for actual charity giving.

Recent studies show that the average costs of raising funds in the UK and Australia are 18% or 22% respectively. In the USA, the Association of Fundraising Professionals found the statistic to be around 30%. These figures do not even include admin expenses, which are often much higher. Some charity givers see this as a key issue especially with charitable giving often in the media spotlight like it was in Singapore a fewyears ago. The additional negative focus tends to reduce charitable giving which is not good.

Charity ratings secret revealed

There is not much difference in the way in which charity organizations and commercial organizations try to get money. How they eventually use that money may be different, but their modus operandi for attracting that money is essentially the same.

In order to get the funds necessary for functioning, as well as to improve the charity ratings, there is only one assured way – make it tempting.

When we look at something and consider buying it, investing in it or connecting with it, we make an instant decision based on how attractive it is to us. If the level of attraction is high, we are highly interested and take action quickly and of course if low, we take our time or decide no.

Charity Water was exceptionally successful in getting media backing and good charity rating because of their appealing idea. The scheme of charging a good price for a bottle of charity water, and using the profits thereof for getting clean water to areas where it was not available, was a fascinating idea that appealed to all.

The factors that make Charity Water quite fascinating and promote its rating are the following.

* First of all it has an ideal name, Charity Water, which strikes a chord in people’s heart. The person behind the idea was obviously passionate about the image and about taking it to the people.

* Their idea of the vocation and their message is lucid, plain and remarkable – sell water and give water – Buy One Give One

* Their focus was on how to solve the problem and not the problem itself. It is important for charities to properly define their focus if they want people to rate them highly. No one has interest in getting their attention turned to the unpleasant things in life. People want a positive focus. So when they are told that they can make a positive change in the lives of others by buying a bottle of water they feel happy.

How to let Charity Ratings plummet in a second

The quickest and easiest way to lose attraction or attractiveness and thus your ratings is by focusing on the problem. No one wants to listen to anyone complaining how bad things are. Yet everyone will listen to someone who has high energy, enthusiasm, drive and determination to create something better.

All we have to do is see ourselves with our own kids and understand how we easily answer in the affirmative when they request for things in an eager and happy and excited way. But when they prefer to make their demands in a peevish or weepy way, we may tend to refuse.

The images that a charity uses will affect its charity ratings. Using uplifting and inspiring images will uplift and inspire people. Uplifted and inspired people give more and spend more.

Social Enterprise raises Charity Ratings and reduces Fundraising Problems

Social Enterprise is a new business paradigm that arose some time ago. This endeavour combines in it a commercial enterprise and charity. This has been initiated by those who are enthusiastic of solving social problems but are not satisfied with the pattern of charity organizations.

Many social entrepreneurs would never survive in traditional business because their ethical and moral values would always be in conflict with many of the business decisions made. Social Enterprise is a perfect arena for these very inspiring and valuable individuals who choose to use the business vehicle to effect social and global change. One of the most famous Social Entrepreneurs of course is Muhammad Yunus who was the first businessperson ever to be awarded the Nobel Peace prize in 2006.

A comparatively new global social venture, Buy1GIVE1, also known as B1G1 (Buy 1 Give 1), combines commercial activities with noble causes and charity organisations across the globe. Buy1GIVE1 has reduced the costs of administration and fundraising so completely that it is able to give away the whole of the funds it gets. It functions in a way quite similar to online enterprises like Kiva.org, which has been given support by Bill Clinton; Buy1GIVE1 is a substitute for the conventional style of direct giving to charities. Lots of people find them a more practical way for making donations while receiving valuable things in return.

Successful businessmen, who are searching for a chance to give back richly to the society and to provide for deserving charities, fully understand the importance and properly structured working credos of institutions like Buy1GIVE1. Every single sale is able to affect a change somewhere – not only altruistically. It has also the ability to forcefully influence things in such a way that each act becomes a unique marketing story. There is a world of difference in the way in which Buy1Give1 works and those charities which give away thousands and thousands of dollars work, because Buy1Give1 lets their customers know what the joy o f giving is. Buy1Give1 transaction-based giving is a perfectly beautiful way of giving.

Enterprises like Buy1GIVE1 provide details of charity requirements, especially those which are really needy causes, and these always manage to attract lots of donations. Entrepreneurs understand very well the fundamentals of these equations and so are more likely to help such causes rather than worry about the charity rating. They know very well that people have an inherent tendency to respond to a more touching requirement, than simply to media rating.

The Australian company Maple Muesli collaborates with an Indian charity called Midday Meals in the city of Mumbai. Whenever someone buys a bag of muesli, the contribution from it feeds a needy child there. A meal for a child costs only the equivalent of 30 US cents and the charity in this way feeds 125,000 kids in Mumbai every day. This makes the children desist from begging, keeps them away from streets, and makes them remain in school.

Maple Muesli has familiarised the whole of Australia with the noble cause of the Midday Meals. The company has made all its customers aware of the stupendous service the charity is doing and how their money is helping it. This has made Midday Meals tremendously popular even though all they are doing is providing meals for the kids. The era of Effective Giving has dawned – that of Plain Charity Donations is disappearing at the horizon.

We will surely see a change in the landscape of the top 100 charities over the coming years as new and innovative and far more effective ways of giving are created. These days we are spoilt for choice on how we can make our charitable giving. Not all of them are efficient ways to make a difference.

Alternative Charity Ratings

Newer and varied ways of gifting things to others are rated and featured in the table given below. These are Charity Comparison Data.

Rating and comparison has been done on some better known and lesser known charities and Social Enterprises on issues that concern those who donate to these.

THE SALVATION ARMY

PATH TO GIVING : DIRECT GIVING

The Salvation Army is one among the most well-known 100 charities of the world – Both individuals and enterprises make contributions directly to it.

TRANSPARENCY – B – Lack of transparency – Sum of money is contributed – but result is not fully measurable.

MARKETING VALUE TO BUSINESS – C – Businesses’ one-off contributions to Salvation Army may be mentioned in the press.

EXPENSES FOR RAISING FUNDS -B – Heavy expenses are incurred for raising funds.

DONORS’ CHOICE POTENTIALS -B- For those who want to give directly, there are plenty of charities to choose from.

POTENTIAL FOR REAL GLOBAL CHANGE – C- Nothing new to offer in terms of market change.

PRODUCT (RED)

ROUTE TO GIVING: MARKETING CAMPAIGN

Product (RED) is a brand licensed to collaborate with companies, and collect money for their Global Fund to Fight AIDS, Malaria and Tuberculosis in Africa

OPENNESS – B – Not sufficiently open – Plenty of money is being collected – but the results are not always completely clear.

MARKETING VALUE TO BUSINESS – A – People and businesses love to support (RED) as it is backed by adored personalities like Oprah & Bono. Marketing results a little hard to track though.

FUNDRAISING COSTS – C – Spends hundreds of millions of dollars on advertising – could have just given that money to Africa.

DONORS’ CHOICE POTENTIALS – C – Enterprises that partner with them have limited options in where their money should go – all needs are in Africa.

PROMISE FOR GLOBAL CHANGE – B – All partners of Products (RED) are huge ventures and the entire profit is spent on helping people of Africa.

THE BODY SHOP

WAY TO GIVING: BUSINESS TRADE & GIVING

The Body Shop is involved in community trade to help economically backward countries and makes large donations to causes from the profit they generate.

TRANSPARENCY – B – Lack of transparency – sum of money is contributed for every purchase – but result is not fully measurable.

BENEFIT FOR THE BUSINESS – A-tve – Customers are interested in community trade and it increases their interest to do business with the venture. Visibility is not entirely sufficient.

COSTS OF FUNDRAISING – A -Comparatively low – It is a good business pattern that makes a lot of donations to charities and enhances community trade.

DONOR’S CHOICE OF CHARITY – A – Enterprises are at liberty to choose where their contributions should go.

PROMISE FOR GLOBAL CHANGE – B – The potential for giving back to the community is substantial – but not everyone have the impetus and the extra energy to impel the change.

LIVE EARTH

ROUTE TO GIVING: EVENT FUNDRAISING

Live Earth was a series of worldwide concerts held on 7 July 2007 that initiated a three-year campaign to combat climate change.

CANDOUR – F – As per the reports of the site Intelligent Giving, satisfactory accounts were not produced on the proceeds from the sales of tickets.

BENEFIT FOR THE BUSINESS – B – It was beneficial to business sponsors as they got good media coverage, but as it was a single event results are not easily measurable.

FUNDRAISING COSTS – C – Spent millions of dollars on advertising on what some say was an unsuccessful event, which had no real goals.

DONOR’S CHOICE OF CHARITY – C – Only three charities could manage to get funds.

POTENTIAL FOR REAL GLOBAL CHANGE – C – These events are usually held one-off or annually. Money is often given to larger, more established charities.

Buy1GIVE1 (B1G1 )

PATH TO GIVING : SOCIAL ENTERPRISE

B1G1 is a brand licensed to collaborate with any enterprise – uniting them with any cause across the globe. A fully comprehensive model.

CANDOUR – A – By giving for particular causes, makes sure that funds go exactly for that which it is intended. Customers get information on how exactly their money has made a change – i.e. the children whom it helped, or the environmental cause it protected.

BENEFIT FOR THE BUSINESS – A+tve – Superb marketing value as a result of:

* Quantifiable giving * Press coverage * Valuable stories * Individual to individual * Continuing customers

EXPENSES FOR RAISING FUNDS – A+tve – No cost at all – B1G1 can look after a charity’s fundraising requirements which will include a good percentage of management also. All the funds that have accrued go to the cause.

DONOR’S CHOICE OF CHARITY – A – Any donor can contribute to a specific charity, or they can insist on giving to specific causes such as food, environment, or instruction.

POTENTIAL FOR REAL GLOBAL CHANGE – A – Exponential. If more businesses partner charities globally, the potential for real change is massive.

You Would Think Giving away Money Would Be No Big Deal!”

Donating money may not seem to be a difficult job – it is just a question of handing over some money as cheque, cash or via the credit card. Still, someone like George Sores, who is as generous a donor as could be, agrees that effectual giving is no cakewalk. Underprivileged communities and countries receive millions of dollars in aid and still the situation remains much the same year after year.

Asking the right questions is necessary for bringing about the required changes. Social entrepreneur Mohammed Yunus, who won the Nobel Peace Prize, has done pioneering work in the field of Microfinance and is revolutionizing the ways in which indigence and environmental problems can be tackled. People like him are showing the way as to how consumerism and social enterprise can change the face of the world. Another such example is the ‘Trade – Not Aid’ of The Body Shop. The ideals of Buy1GIVE1 are equally potent and are a model for charities. Social enterprise needs total recognition.

When queried as to how someone can effect a change in the world, Bill Gates pointed towards organisations like Buy1GIVE1 (www.b1g1.com) and Kiva.org which reward the giver richly. Kiva.org ensures that those who sponsor a business get regular updates via email from those businesses. Buy1GIVE1 also ensures this. With such communication, customers get a clear picture and come to know the stories behind the charities. For example, when they buy a laptop, someone who badly needs a computer might be getting it at some other corner of the world.

Next steps to increasing your Charity Ratings

Adopt a questioning mind, hop onto a wired laptop, and with a few hours to spare look at some of the new and amazing giving systems that are being created. Most of these new systems are network based and driven from the Internet.

The present situation is that if a venture is not allied online with global networks of good standing, it stands to lose quite a lot whatever its charity rating is, by tomorrow things are likely to change — completely.

Many enterprises emerge out of thin air nowadays and grow enough in the matter of maybe three years to be sold for more than a billion dollars. This was unconceivable ten years ago, though today it has become a routine state of affairs. All these online enterprises are doing the same thing – drawing on international networks or themselves making international networks.

Buy1GIVE1 (Buy One Give One)

Buy1GIVE1 is a rather new entrant to the world of Social Enterprises and was launched in 1997 by a Japanese lady called Masami Sato. Any business can avail a membership in Buy1GIVE1, and membership charges for smaller ventures will only be one dollar a day and donations can be as little as one cent on a sale. Buy1GIVE1 is in the forefront of the Buy One Give One transaction-based giving world movement. Joining hands with Buy1GIVE1 is totally uncomplicated for businesses as well as charity needs. The working pattern of Buy1GIVE1 is perfectly controlled and practical. It connects the products or services of any given business to a needy cause (Buy1GIVE1’s or their own) and after that whenever a sale is closed, it has to be recorded and the contribution percentage sent to the charity at the end of the month or end of quarter year directly or through Buy1GIVE1.

You are strongly advised to create lasting bonds with Buy1GIVE1 and also motivate your business associates to join Buy1GIVE1. It is a singular and wonderful organisation doing stupendous work and no one can afford to ignore it.

The dawn of a new age in charity giving

Organizations that have been non-entities just a couple of months ago have now invaded internet with resounding user acceptance. Having an online presence on sites like MySpace, YouTube, Twitter, Facebook, NING or TipJoy are becoming survival requirements. Likewise companies like The Present, Buy1GIVE1 and Kiva are organisations that one should build a relationship with. These are the avant garde institutions that help to create and sustain charity ratings. Now is the time to give new life to a perfect future.

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December 11, 2008

7 Simple Fundraising Ideas for Profitable School Fundraising

by Juan Franco

Planning and managing a fundraising event can make you want to pull your hair out or perhaps start banging your head on the table out of frustration. Here are seven helpful tips that will help make your fundraiser a smooth and profitable success.

1.) Plan for Fundraising Success

Efficient planning is a major part of the success of not only your fundraising campaign but any project you have looming before you. Without a concise and well thought out plan of attack, chaos will reign and your project will be doomed to suffer. In fact, you should have a primary plan as well as a secondary plan in place.

2.) There can be Only One Person in Charge!

It might seem obvious, but, too many chiefs and not enough Indians is a recipe for failure. There really should be only one person is coordinates all the different parts of the planning process for things to gell correctly.

3.) Delegate, Delegate, Delegate

It is best to assign specific tasks to people in whom you have confidence and trust. In your planning, make a list of tasks that must be accomplished and choose personnel for each task. Ensure that each of your chosen delegates understands that they are accountable for their assigned task.

4.) Promotion is the Key

Be sure that things are done to get the word out about your fundraiser. Promotion of your event will ensure that you reach your goal. Publish press releases to the local newspaper. Don’t forget your school web page is a great way to post your fundraiser and get the word directly to your parents. The type of fundraiser you are planning will determine if creating flyers and asking local business to place them in store windows would be helpful. There are lots of ways to promote a fundraising event and you should use as many of them as humanly possible.

5.) Pre-Selling Make a Difference

This plan of action will work very well for any type of fundraiser. If your fundraising event is a dance, dinner, guest speaker, or other ticketed type of program that is a one night event, you can benifet greatly by pre-selling your tickets. Start selling tickets long before the actual fundraising night. When items such as cookie dough are your main product start mentioning it to friends, family, and neighbors before the fundraiser begins.

6.) Multiple Income Streams

Try not put all of your eggs in one basket. Multiple income streams have been a recipe for success in business for quite some time and you should be planning your fundraiser just like a business. If all of your efforts are concentrated in only one program, something like a huge storm or tragic event in your town can divert attention away from your fundraiser and ruin the results you were expecting. Try using multiple events to your advantage. Conducting more than one fundraiser is an excellent way to reach your goal as quickly as possible and spread out some of the risk.

7.) Analysis After the Fundraiser

While not part of the actual event planning phase this is something that you should not overlook. Analyze how each of your school fundraising efforts performed. Which ones did your customers like the best? Which the least? Which ones made you the most money? Which ones were the easiest to do? You can use your analysis of your current campaign to enhance future efforts. It is especially helpful to write these things down in a journal for the next board to view in case all the faces on the board change from year to year, they don’t have to re-invent the wheel like you did!

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Filed under Fundraising by Juan Franco

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